A Library Aid Africa campaign

Share areading moment,celebrate literacy.

Post a selfie of yourself reading, tag it #libraryselfie2027, and help fund community libraries across Africa.

About #libraryselfie

A campaign that turns selfies into libraries.

Since 2020, the #libraryselfie campaign has used social media to bring attention to the importance of reading, and to help the public see libraries as spaces for literacy development.

Every entry is a reading moment shared. Every vote funds community library projects across the continent.

0

years running

0

winners

0

African countries

0

mini library projects

Past campaigns

Five years of reading moments, pinned to one wall.

Winner name, 1st place in the 2026 campaign

Winner name

Nigeria · 1st place

2026
Winner name, 2nd place in the 2026 campaign

Winner name

Ghana · 2nd place

2026
Winner name, 3rd place in the 2026 campaign

Winner name

Kenya · 3rd place

2026
Winner name, 1st place in the 2025 campaign

Winner name

Uganda · 1st place

2025
Winner name, 2nd place in the 2025 campaign

Winner name

Nigeria · 2nd place

2025
Winner name, 3rd place in the 2025 campaign

Winner name

Tanzania · 3rd place

2025
Winner name, 1st place in the 2024 campaign

Winner name

Zimbabwe · 1st place

2024
Winner name, 2nd place in the 2024 campaign

Winner name

Nigeria · 2nd place

2024
Winner name, 3rd place in the 2024 campaign

Winner name

Cameroon · 3rd place

2024

Every photo here started as one entry tagged #libraryselfie.

How to participate

Joining takes about three minutes.

  1. 01

    Take a selfie

    Take a clear photo of yourself reading in a library, or in your personal library at home.

  2. 02

    Share it on Instagram

    Post your photo on Instagram and use the hashtag #libraryselfie2027.

  3. 03

    Get support for your entry

    Share your entry and vote link with friends, family and followers, and encourage them to vote for you.

Post your selfie
LAA

libraryaidafrica

Abuja, Nigeria

A campaign entry: readers holding books and #libraryselfie materials in a library

libraryaidafrica My reading moment for this year.#libraryselfie2027

2027 campaign timeline

From first entry to impact report.

  1. November 2026

    Entries open

    Submissions open across all participating countries.

  2. December 2026

    Entries close, voting starts

    The gallery goes live and voting begins.

  3. January 2027

    Voting closes

    Winners are announced across our channels.

  4. February 2027

    Impact report

    We share what the campaign achieved: participation, funds raised and the outcomes supported.

Prizes

Your selfie could make you a literacy ambassador.

The 2027 campaign will select five winners.

First place

  • Mini-grant funding to implement a library project in your own community, promoting reading culture
  • Feature on Library Aid Africa's social media as a literacy champion
  • Certificate of participation
  • Tablet
  • Goody bag

Second place

2
  • Tablet
  • Goody bag
  • A curated bundle of 10 books
  • Certificate of participation
  • Feature on Library Aid Africa's social media as a literacy champion

Third place

3
  • Goody bag
  • A curated bundle of 10 books
  • Certificate of participation

Fourth place

4
  • Certificate of participation
  • A curated bundle of 7 books

Fifth place

5
  • Certificate of participation
  • A curated bundle of 5 books

Partners and sponsors

Put your brand behind Africa's biggest library and literacy campaign.

Join #libraryselfie2027 as a sponsor or partner and support education and literacy while gaining significant brand exposure.

Talk to our partnerships team

Why sponsor #libraryselfie 2027?

  • Position your brand as education-focused
  • Gain continental media exposure
  • Gain significant physical exposure across 100+ libraries in 20+ participating countries across Africa
  • Support literacy

Headline sponsor

Platinum

Top billing across the campaign, from the entry gallery to the winners' announcement.

Read more on the benefits

Contributing sponsor

Silver

A straightforward way to back literacy and be named among campaign supporters.

Read more on the benefits

FAQ

Questions, answered.

Who can participate?

Any individual who wants to celebrate libraries and reading can participate, subject to the official campaign participation guidelines.

Where should I post my selfie?

All entries should be posted on Instagram and Facebook using the hashtag #libraryselfie2027.

Do I have to take the photo inside a library?

No. You can take a selfie while reading at home in your personal library.

How are winners selected?

Winners are determined by the number of paid votes received during the voting period.

Will likes be counted?

No. Likes are not used to determine the final winners in the 2027 campaign.

How much does a vote cost?

A vote costs ₦500 in Nigeria, or the equivalent amount in the local currency of each participating country.

Where does the voting money go?

Funds generated through voting are dedicated to the sustainability of community library projects.